Stocks for the company plummeted 70%.
Wednesday, June 17, 2009
Mattrixx Initiatives, Inc.
I first heard of Zicam, a Mattrixx Initiatives, Inc. cold remedy product, from my roommate who swore by its effectiveness to ward off colds. It was very busy time leading up to our thesis exhibition and a cold was the last thing any of us needed. Today in the news, the FDA issues a warning to the drug company to file a new application on the product after receiving 130 complaints regarding a anosmia, or loss of smell.
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